Introduction to ETFs

Exchange Traded Funds or ETFs are America’s fastest growing way to invest. Why the enthusiasm?


What are ETFs?

ETFs are a better way to invest. Often described as a cross between mutual funds and stocks, almost all ETFs are a basket of at least 20 stocks that track a professionally designed index.


How do ETFs work?

ETFs are designed and marketed by large financial sponsors such as State Street or Barclays. Like many mutual funds, ETFs are open ended meaning that they have no fixed number of shares.


Pros and Cons of ETFs

If you are considering ETFs, you should be aware of the pros and cons of ETF investing. For the typical investor, ETFs line up very well with the fundamentals of good investing. They are diversified, low cost and tax efficient.


Are ETFs right for me?

ETFs are right for almost every investor situation and goal. Income investors have a wide variety of current income producing ETFs to choose from.


Where to Buy ETFs?

You buy an ETF the same way that you buy a stock. When the stock market is open, you enter an order with your broker at either a market or limit price and pay the appropriate commission.


Learn more about ETFs

Interested in learning more about ETFs? Visit ETF MarketPro’s Education Center to find out about webinars, club events, study-at-home programs and the ETF Investor Newsletter.

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Exchange Traded Funds Directory

The ETF directory provides a comprehensive guide to exchange traded funds or ETFs. In total, the ETF list includes 800+ exchange traded funds and more are coming to market every month.

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Directory of ETF Themes

Investors don’t always think about investing opportunities the same way that ETF sponsors describe them. Wall Street uses complex terms and acronyms like Market Cap, EAFE, sector rotation and tracking error to describe ETFs.